Journal

Gen Z wedding shopping trends: slow fashion over designer dreams
Matcha is replacing cappuccino and wellness studios are taking over testosterone-driven gyms. Somewhere between pickleball courts and co-working spaces, India’s Gen Z is tiptoeing into

UNIFORMED POWER – Couples in the Forces (26 Jan)
Power Couples on Kartavya Path This Republic Day, we’re not celebrating the country’s accomplishments but also the stories of couples in the Forces. There is

Decoding the Shift in Conscious Wedding Shifts (Ones That Matter)
Weddings are no more measured by headcounts but conscious trends that are reshaping love stories across India. Closer shifts and genuine emotions — basically conscious

Romantic Impulse Trends – The New Era of Love
“Just do it” has quietly slipped out of sportswear slogans and into our love lives. Millennials and GenZ are not only making quicker reels but

Toaster or Treat? Ideas for Gifting to Newly Weds!
Are your childhood friends finally tying the knot? As you upload your Instagram story exclaiming “finally”, don’t forget your BFF duty. It’s time to look

BAHUS, BULLS & BEARS – The New Age Investors from Home!
Back in the day, investing was a serious, suit-and-tie affair, mostly reserved for men with spreadsheets, brokers on speed dial, and a morning ritual that